Visibility through live events

In addition to our participation in trade fairs and events for consumers and specialist retailers, we also organise our own events for our business relations, including hands-on training days, factory visits and live events in relational areas.

Four Days Marches Nijmegen

LOWA is the proud main sponsor of the world's largest multi-day walking event: the Four Days Marches Nijmegen! The brand is present with its own sales and information stand, at the Wedren starting point during the entire week. LOWA has developed an exclusive collection of walking shoes especially for the Four Days Marches, which are sold online in the Four Days Marches webshop and at the LOWA stand. In addition, LOWA offers all types of merchandise, including the Four Days Marches shirts, badges and hats.

TCK Academy Winter clinics

TCK Sports Group organises several training days for winter sports specialists every year in autumn. These training days are intended for both beginners and advanced specialists. After all, regular training is important to be able to offer winter sports enthusiasts the best fitting winter sports products and service using the most advanced techniques!