NL FR EN

Ambassadors

Ambassadors who genuinely use and are enthusiastic about our products radiate authenticity. This contributes to the credibility of our brands and instills confidence in consumers.

André Smits

This content creator explores the world and creates engaging content, expressing his passion for the outdoors across various platforms.

Which brands do we support this ambassador with?

LOWA hiking boots, LEKI hiking poles, deuter backpacks, Sigg water bottles, Injinji functional toe socks.
content creator
photographer
licensed drone pilot
Instagram influencer
"Life is one big adventure, capturing it through my lens and sharing it with the world is my passion."
André Smits

Fred Guerdin

Fred Guerdin, born in Belgium, is not just a photographer, but also a dedicated athlete, coach, and influencer. He particularly emphasizes activities such as running, triathlons, trail running, speed hiking, and skiing.

Which brands do we support this ambassador with?

ATR by LOWA, LEKI trail running poles
athlete
coach
sports blogger
photographer
"What goes up, must come down! Love my LEKI trailrunning poles for downhill. It helps me to stabilize and come down safe."
Fred Guerdin

Thru Hiking & Hiking Trails

These platforms primarily offer targeted information about LAW for both newcomers and seasoned long-distance hikers, including advice on preparation, planning, and equipment. For more information, visit: thru-hiking.com/nl and hiking-trails.com.

Which brands do we support this ambassador with?

LOWA hiking boots, LEKI hiking poles, deuter backpacks, Injinji functional toe socks, ORTOVOX mountaineering clothing.
community
trails
planning
preparation
"It does not matter what type of hiker you are. The most important thing is to choose what works best for you and to enjoy. Hike your own hike!"
Thru Hiking & Hiking Trails

Lisa Kruger

Dutch Paralympic swimmer Lisa Kruger has a growth disorder in her wrist. She has already won numerous swimming medals, including gold in the 100-meter breaststroke, 100-meter butterfly, and 200-meter individual medley during the World Championships in Madeira in 2022.

Which brands do we support this ambassador with?

arena functional swimwear, accessories, and sportswear
I have a dream
champion
gold
paralympic swimming
"What I think is important is striving for more equality for Para-sports compared to standard sports. If I can inspire people to follow Para-sports with my story, I would love it."
Lisa Kruger

Karel Sabbe

The Belgian Karel Sabbe has successfully completed the extremely challenging Barkley Marathon, with only 15 runners preceding him in the past 35 years to reach the finish line on time.

Which brands do we support this ambassador with?

LEKI trail running poles
ultrarunner
Barkley Finisher #17
mountain runner
coach
"Since high school my interest for the outdoor turned into a passion and the main goal of my life became to explore the world and different natural environments."
Karel Sabbe

Mo Hersi & World Team

To bring more diversity to the 4Daagse Nijmegen, Mo Hersi founded the World Team. As the main sponsor of the 4Daagse, LOWA provides the World Team with entry tickets and hiking gear.

Which brands do we support these ambassadors with?

LOWA hiking boots, 4Days Marches merchandise
connection
4Days Marches
diversity
international solidarity
"Our team consists of various nationalities that stand for connection and the pursuit of a better world."
Mo Hersi